Elephant Strength GinElephant Strength Gin is our take on a so-called “navy strength,” whose origin comes from the Royal English Navy and putting a gin to test by lighting it with gunpowder. If the gin had at least 57% ABV, then it surely survived the test and was proclaimed of navy strength.Elephant Strength is based on the award-winning Elephant London Dry Gin and with its 57% ABV, it is stronger and richer than the original. The Strength encompasses twice the quantity of botanicals and a focus on the extraordinary African buchu, sweet orange peel and herbaceous mountain pine. It is a gentle giant!Design The Elephant Strength bottle takes inspiration from its naval origins with navy blue accents and an inviting map of the ocean, conjuring far-flung exploration and the spirit of adventure at the heart of the brand. Instead of the hemp string that ties around the London Dry bottles, the Strength Gin features a rope-like string with a charming miniature anchor hanging from it.The Elephant Strength labels carry the names of the so-called Magnificent Seven: the strongest and most impressive elephants known to Kruger National Park, South Africa, these precious bull elephants all bore tusks weighing more than 50kg each.